Thursday, September 15, 2005
Name Game
So if you rebuld the city in Louisiana, what do you call it? Not "New Orleans" -- the old city was named that. "Newer New Orleans"?
I have a better idea -- let's sell the naming rights. If a corporation will pay big bucks to have a stadium named after them, what would a major city be worth? It sounds like ExxonMobil has plenty of money these days -- how about "Rockefeller Center?" Well, I guess that name's been taken -- but you get the idea. We could even embed advertising into the sidewalks -- for a small fee. And The Big Easy could be The Big Microsoft.
Hell, somebody's gotta pay for rebuilding it.
I have a better idea -- let's sell the naming rights. If a corporation will pay big bucks to have a stadium named after them, what would a major city be worth? It sounds like ExxonMobil has plenty of money these days -- how about "Rockefeller Center?" Well, I guess that name's been taken -- but you get the idea. We could even embed advertising into the sidewalks -- for a small fee. And The Big Easy could be The Big Microsoft.
Hell, somebody's gotta pay for rebuilding it.